Landmark Group
Manager_ Performance Marketing
Job description
Home Box is a one-stop shop offering smart furniture and furnishings for everyday living, at affordable prices. Launched in 2013, Home Box is one of the Landmark Group’s fastest growing concepts with 51 stores across KSA, UAE, Bahrain and Qatar. With an extensive offering of great quality products, Home Box makes customers feel at home with its good, honest prices and friendly, helpful service.
Through Home Box, the Group aims to provide customers with tasteful yet affordable home furnishing solutions that promises to transform your space with our bold textures and exquisite décor that make every occasion memorable with a commitment to be the heart of your home, offering an exceptional, cost-effective shopping journey. Known for its modern designs and high quality, Home Box is celebrated for shaping contemporary lifestyles with curated collections that combine aesthetic appeal and the latest trends at affordable prices.
“At Home Box, we continually research market trends to create products that fulfil our customers’ needs. Our goal is to fill the market gap for fashionable, contemporary home essentials at affordable prices. We are committed to enhancing the customer experience through innovative approaches, as exemplified by our new store concept, which elevates economical home shopping and promises 'Always more in the box' for our customers,” stated Ajay Antal, CEO of Home Box.
8,000+ Products offering amazing quality and prices.
50+ Stores helping millions of satisfied customers.
4 Countries where we’ve made our mark in 3 years.
1000+ Emp.dedicated to great service.
KEY RESPONSIBILITIESCommercial Ownership
- Own paid revenue, customer acquisition and media efficiency.
- Deliver agreed KPIs including ROAS, CAC, Conversion Rate and Revenue.
Performance Marketing
- Plan, execute and optimize Google, Meta, TikTok and emerging paid channels.
- Continuously improve campaign structure, bidding, audiences and creatives.
Agency Management
- Lead media agencies through clear governance, planning, optimization and performance reviews.
Analytics & Measurement
- Develop executive dashboards and actionable insights using GA4, GTM and reporting platforms.
- Ensure accurate tracking and attribution across digital properties.
Ecommerce & Omnichannel
- Partner with Ecommerce, Brand, CRM, Merchandising and Analytics teams.
- Support initiatives that drive both ecommerce growth and store traffic.
Experimentation & Innovation
- Lead structured testing across audiences, creatives, landing pages, offers and bidding.
- Identify opportunities using AI, automation and new digital technologies.
Leadership
- Operate independently with minimal supervision.
- Coach agency partners and contribute to the long-term capability of the Digital Marketing team.
- Google Ads, Meta Ads, TikTok Ads
- GA4, Google Tag Manager, Looker Studio
- Google Merchant Center & Product Feed Management
- Meta CAPI, Pixels and Conversion Tracking
- Advanced Excel and reporting
- Understanding of CRM platforms, CRO and attribution models
About Landmark Group
Dubai-based retail and hospitality group behind brands such as Centrepoint, Babyshop, Splash, Home Centre, Max and Lifestyle, with stores across the UAE and the wider Gulf.
Source: Landmark Group (careers). This listing links to the original job posting; always check the details on the employer’s website.